Monday, September 7, 2015

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Jan Tschichold began working in typography when he was very young. He was formally trained in calligraphy he studied under Paul Renner before he fled to Switzerland when the Nazi regime came to power in Germany. The Nazi's saw Tschichold's use of sans-serif fonts as a threat to the history of Germany and they took much of his work before he was able to leave the country. Tschichold was so impressed by the sans-serif fonts that he actually condemned the use of serif fonts. He worked hard at putting together typographic rules hat would set the mark for the use of type. He spent most of his career working for Penguin Books designing and placing type on the book covers the company oversaw. Tschichold's use of hierarchy in type and design is taught and copied by many people who strive to create uniquely organized designs. 

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